2023-2024 Local SEO Stats

  • Over 71% of consumers have reported increased local businesses spending from 2023-2024
  • 74% of respondents said they would continue to support those businesses in the future.
  • More than 75% of local searches resulted in a purchase within 24 hours
  • According to Google, four of five consumers use search engines to find local information.
  • 75% of customers are unlikely to go past the first page of search engine results
  • 84% of consumers use search engines to find local businesses
  • 70% of customers believe that the quality of a local business’s website determines their trust in the business
  • 80% of sites appear in the three-pack of organic local search results
  • 77% of local consumers use their smartphones to find information about a local business
  • 75% of them are visible maps and store locator

Now more than ever, businesses must develop a comprehensive and successful local SEO strategy. By understanding the key local SEO trends and statistics associated with the industry, you can stay one step ahead of the competition and maximize your online visibility and reach. Here are some of the incredible local SEO statistics to expect in 2023.

Local SEO Statistics for 2023-2024

2023 Local SEO Statistics

SEE MORE SEO STATISTICS, FACTS AND TRENDS

Key Local SEO Statistics for 2023-2024

74% of online shoppers said they would continue to support those businesses in the future. BrightLocal revealed that more than 75% of local searches resulted in a purchase within 24 hours. This indicates the power of local SEO and its ability to drive customers. Furthermore, Google reported that four of five consumers use search engines to find local information. This demonstrates the importance of having an optimized local presence in search engine results, as it can be crucial for local businesses to succeed.

75% of customers are likely to stay within the first page of search engine results. Therefore, having an effective local SEO strategy is essential for businesses to remain competitive in the market. Overall, these statistics demonstrate the importance of local SEO for businesses in 2023, as it can help them to drive more customers and stay ahead of the competition.

Recent studies on local SEO show its value for businesses in 2023. Over 71% of consumers have reported increased spending on local businesses since the beginning of 2020, while 74% said they would continue to support those businesses in the future. Google reported that four out of five consumers use search engines to find local information, highlighting the need for an optimized local presence in search engine results. BrightLocal further found that 75% of customers are unlikely to look beyond the first page of search engine results, emphasizing the importance of having an effective local SEO strategy. These statistics emphasize local SEO’s critical role for businesses in 2023, enabling them to drive more customers and stay ahead of the competition.

Key Local SEO Facts and Trends

Local SEO continues to be an important part of modern digital marketing. One Study found that 84% of consumers use search engines to find local businesses, making local SEO a vital component of any successful business strategy. In addition, nearly 70% of customers believe that the quality of a local business’s website determines their trust in the business. This highlights the importance of crafting an on-page SEO campaign tailored to local audiences to maximize visibility. Furthermore, Google My Business optimization is essential for boosting rankings in local search results, as the platform still holds significant weight.

Whitespark shows that nearly 80% of sites appear in the three pack of organic local search results, meaning businesses need to pay extra attention to this particular platform. Research from Techjury suggests that 77% of local consumers use their smartphones to find information about a local business, while 75% have visible maps and store locators. These findings demonstrate the necessity of optimizing for mobile devices and having content with location relevance. Overall, a professional local SEO service is crucial for businesses looking to attract local customers and drive sales.

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